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As part of your continuing education requirements, the individual states require that insurance professionals complete a certain number of hours in Ethics training. This course will provide you with three hours of ethics training approved in your state towards completing your education requirements  in order to renew your license. 

This course will take an in-depth look at a number of issues surrounding ethics. The course begins with a look at trust in the industry, and whether clients actually trust insurance professionals compared to other professions. It continues with a comparison of ethics versus morality, and discusses how individual beliefs alter ethical choices at times. Corporate ethical behaviors are scrutinized, and the lesson explores situations in which ethics and morals collide. 

There are a number of approaches to making an ethical decision, and we will take a look at a number of different methods that can be employed when faced with an ethical decision. A number of concepts and terms are explored, and the course will consider the legal ramifications associated with poor ethical choices. As an important part of ethical compliance, we will also delve into unethical and unfair trade and claims practices, which have been heavily regulated by the state insurance divisions to protect clients and others. 

The course will concentrate on ethical duties to the customer, the agency, and others in the business. The course provides plenty of examples to compare intelligent decision-making to decisions that are not that well thought out. We finish with the National Association of Insurance and Financial Advisors Code of Ethics, which gives an excellent ethical baseline in which to base ethical behavior, and the Code of Ethics that Chartered Property and Casualty Underwriters must ascribe to. The lesson concludes with an idea of creating an in-house Code of Ethics for the agency or for a related type of insurance business, and the importance of doing so.

Other topics included in this course are:

What ethics are and what ethics are not;

  • The “Rights, Fairness, Common Good, and Utilitarian” approaches to decision-making;
  • Accountability and related practices for the producer;
  • Legal concepts, including the basic concept of ethics legality, expectations of professionalism and expertise of the producer, illegal and unethical inducements, misrepresentations, and suitability of purchase;
  • Ethics for a successful business, with examples that illustrate sound ethical practices;
  • How biases affect ethical decision-making, and several different methods by which a producer can rationalize a decision and whether it is proper;
  • Contractual ethical duties compared to service-oriented duties to the client;
  • Fiduciary responsibilities, and a discussion of whether a producer is a fiduciary;
  • Ethical duties to the customer that are owed by a producer to those that rely on others;
  • Accounting principles and the ethics of helping others, such as fellow employees;
  • Duties to the principal, including loyalty, accounting, obeying the principal’s lawful instructions (and if they are not lawful);
  • Advertising and sales presentation ethical challenges;
  • Laws that govern ethical conduct, including hearings processes, cease and desist orders, specific regulations, penalties relegated to unlawful acts, and certain other legal issues that affect producers;
  • The truth about ethics in the industry, and the future of insurance.

At the end of this course, there will be an examination that must be passed with a score of 70% or better. The exam may be taken as many times as needed to pass.

  • Course ID(s): 6000102984
  • Approved By: Alabama Insurance Department

Instructor Bio

Life & Health Insurance Instructor

Life and Health Insurance Instructor Joel Daniels is an experienced business professional in the insurance industry, with an established track record of leadership, development, account management, relationship building, and brand integrity. In his insurance business, Joel works tirelessly with his allies and strategic partners to impact communities by providing access to affordable and usable health and wellness benefits options. Here at At Your Pace Online, Joel is a highly engaging instructor. He presents insurance continuing education to licensees so that they can grow in their knowledge of the trade with confidence, benefitting their own business growth as well as the overall well-being of their clients.